One thing I noticed quite early in my business journey is how the natural tendency of life is chaos, anarchy and turbulence.

Nothing good happens unless WE make it happen.

You know how toddlers try creative ways to kill themselves – like jumping off the chair when you’re not looking … cheerfully dipping their hand in sizzling oil … or trying to swallow a rubber doll … the world is the same.

Left to itself, things decay.

To make things beautiful, attractive, and successful, we have to fight that natural tendency.

And I mean, fight in a very literal sense.

You have to impose your will upon life for good things to happen.

This carries over to your business.

As you probably already know, nothing works in business unless YOU make it work. It is a constant uphill battle you have to fight:

* Ensuring suppliers supply at the right time, in the right quality and to your specifications.

* Continuous testing, evaluation and refining your marketing process until you arrive at something that works profitably.

* Enforcing your team to do their work on time and to your standards.

Business (like life) is war.

Everything wants to fall apart, but you have to fight to maintain order.

That is the uphill battle of the entrepreneur.

Your life consists of solving problems, solving some more, then doing that every day you wake up.

But that’s also what makes life worth living.

If everything was pretty, easy, and accessible, then your work will have no value. There will be no point to all the effort and work that goes into building a business.

You’d be just another dispensable asset floating around.

So embrace the chaos.

It’s hard, yes.

It’s stressful, yes.

It’s sometimes annoying, yes.

But the earlier you realize this is the cost of being successful, the earlier you can manage, organize and even wield the chaos of life (and business) to your advantage.

Alright, that’s enough philosophizing for one morning.

If you use email marketing in your business and you’d love to write interesting emails that keep your clients and customers addicted to reading and buying, then my team and I may be able to help you.

For more articles like this on marketing, sales and copywriting, check out my website: https://ikonmedia.net/

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Fola