A few days ago, I saw a LinkedIn post that was basically shitting on email marketers. 

There was a lot in the post and I won’t print it here because it isn’t exactly relevant. 

However, he mentioned one thing which is actually a real problem for those who don’t understand how to go about their email marketing. 

And that is: Email Overload. 

i.e. People’s inboxes are already filled with garbage and junk so they don’t even open most emails. 

Especially if they are promotional emails.

But in my ears, this is good news. 

Why?

Well, most emails are boring, corporate emails that look, feel and stink like a “promotional email”

They are heavily designed but are still inherently boring. 

So nobody reads them. 

But if you do email marketing the way I preach, your emails feel a lot more personal. 

They look, feel and smell like an email from a friend…

And they are way more interesting and insightful than most email garbage. 

That alone will make stand out in the inbox. 

And even if nobody opens the usual promotional emails, they are more likely to open yours because it is so unique, different and refreshing from everything else they see. 

This is how you can profit from the email overload in people’s inboxes. 

Simply write emails that feel personal and are interesting and exciting to your target audience and you can never go wrong. 

If you would love to know the specifics of how to go about writing such emails that your prospects find hard to resist and/or ignore, simply book a free consultation call with me. 

Over the call, we will analyze your current email marketing “game”, and we will tear down and build up your strategy (as need be). 

Ultimately, you’ll leave the call with clarity on what to do next in your email marketing to help you bump up your responses, sales and call booking.

If you are interested: https://ikonmedia.net/free-2024-strategy-session/

Fola.